Job Listing

JOB DESCRIPTION

Responsibilities

• Lead marketing, communications, and PR initiatives to drive growth, collaborating with leadership and sales to develop market penetration strategies and optimize profitability.
• Partner with leadership to define clear messaging and analyze marketing ROI to develop cost-effective solutions.
• Develop marketing strategies and execute marketing plans, while effectively managing company image, brand and budgets, to ensure the internal and external brand is aligned with the organization's strategic objectives.
• Develop and execute a multi-channel communication strategy with engaging content (short & long-form) to keep stakeholders informed, engaged, and connected.
• Actively participate in the annual master planning process to participate in strategy work with operational planning, and create a master calendar.
• Lead content creation across all channels (print, digital, social media, events) in collaboration with the design team and external partners to drive PR & communication efforts.
• Develop, update and maintain the company's social media platforms and website to continuously improve the effectiveness of the channel by churning out creative brand marketing content.
• Champion internal marketing and employee branding initiatives, actively contributing to company events and activities.
• Prepare department-related reports (Results and WIP) every week.
• Constantly provide creative and out-of-the-box brand marketing ideas and strategies to complement the management goals and business objectives.
• Develop, implement and manage our communication strategies to develop a favourable image of the company’s brand and products.
• Write and edit a range of collaterals, from press releases to marketing collaterals to social postings.
• Undertake any other ad-hoc task assigned by the management.

Requirements

• Candidate must possess at least a Bachelor's Degree / Professional Degree in Marketing, Communications or related field.
• At least 3 years of working experience in the related field is required for this position.
• Highly effective communication skills and interpersonal skills.
• Demonstrate proficiency in internet marketing techniques, technologies, and solutions.
• Possess leadership and management skills with the ability to prioritise, multi-task and work under pressure to meet deadlines.
• A well-defined sense of diplomacy, including solid negotiation, and good analytical and problem-solving skills.